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Strategic Alliances

 

Strategic Alliances - an Underused Marketing Tactic

Looking for a low cost way to promote your business? Consider the underused marketing tactic of strategic alliances and partnerships.

Drawing up Strategic Partnership Agreements

So you've approached a company and agreed to form an alliance. But what should a good strategic business partnership agreement include?

How to Approach a Company to Propose a Partnership

Many businesses often lack resources which other companies can provide. Discover how best to propose business partnerships.

Types of Strategic Alliances

A look at the types of strategic alliances, inluding joint ventures, outsourcing, affiliate marketing, franchising & product licensing.