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Link Building

Link building is a method that is used to link websites to one another in order to gain more traffic. When a website is being indexed by a search engine it will be seen as more attractive if it has many links pointing to it.

With this in mind all good website owners will strive to get their link building right. Some websites that are in the same genre will often have reciprocal links and these can be very useful, particularly if you are linked to a website that is highly ranked and gets a lot of traffic to it.