Well, first things first, welcome to the Marketing Minefield blog. As a marketing and advertising resource it was time to introduce a blog to compliment the rest of the site – a place to discuss the latest marketing developments and present some of the best articles and resources available online. Â
Blogging is certainly big. Technorati currently tracks 112.8 million blogs and recent studies have suggested that up to 60% of internet users in the US regularly read blogs. A similar number is likely in the UK.
All blogs should have a purpose and this one is no different. There are plenty of places where you can keep up-to-date with the latest advertising news or online marketing developments. Therefore instead the aim is to focus on providing added value to what’s out there, specifically:
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Highlight the latest marketing news that matters
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Offer opinions and insights on marketing developments
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Highlight insightful articles, not just those written by us
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Add a conversational element to the site, somewhere where our users can contribute
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Keep stopping back regularly – we’ll be writing new posts regularly. In the meantime you can check out the top 100 blogs to help you make money online.