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If you hadn’t heard of the concept of getting customer feedback via SMS then you’re not alone. Neither had we until we heard about Message The Manager. Our first thought was that it’s unusual, quickly followed by the realisation that this could be a very helpful tool for many B2C businesses. We’re always told to […]

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If you are looking for a great new hosting service provider, you probably came across BlueHost more than one time, but it is indeed very difficult to choose a great host without proper inside information, which means that you are in the perfect place right now. If you want to know everything there is to […]

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As you are well aware of, Facebook is the largest social network on the planet, with close to 700 million users from across the world. While the numbers sound impressive on their own, the benefits you can get out of using Facebook advertising for your business are even more impressive. If you have never tried […]

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If you want to know exactly how to commission a high end professional video for your business, then you are most definitely in the perfect spot. All you have to do right now is to read on and you will find out just about everything you need to know to get you started with commissioning […]

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Here are all the main UK affiliate networks. If you’re getting started in affiliate marketing then you’re best off starting out by joining a couple of these networks: Affiliate Window Affiliate Window, established by Kevin Brown, is an internet marketing company which won three A4U Awards at 2011, giving webmasters the opportunity to become affiliates […]

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Collaborative agreements between businesses can take a number of forms and are becoming increasingly common as businesses aim to get the upper hand over their competitors. The main types of strategic alliances are listed below: Joint Ventures A joint venture is an agreement by two or more parties to form a single entity to undertake […]

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How to Approach a Company to Propose a Partnership

July 25, 2011

Any business partnership involves the exchange of resources. Every business lacks resources that they need, particularly startup businesses. At the same time almost every business has something that they can offer, whether that’s expertise, intellectual rights, or access to their customer base. Follow our 5 step process on how to approach companies to propose a […]

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Drawing up Strategic Business Partnership Agreements

July 25, 2011

Having approached a company, discussed the possibility of establishing a strategic partnership, and agreed in principle to proceed, the next step is to draw up the agreement. A written agreement is essential to ensure that everything is clear from the start. It will help to prevent arguments arising from misunderstandings and also help both businesses […]

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Strategic Alliances – an Underused Marketing Tactic

July 25, 2011

Strategic alliances are formal partnerships between businesses which help the businesses achieve a set of goals. There are many types of strategic alliances, including joint ventures, affiliates and distribution agreements. They are particularly common in industries that are experiencing rapid change, the internet being one example, and are often the quickest way of rapidly expanding […]

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Leaflet Distribution Methods

July 25, 2011

There are several methods of leaflet distribution – the one that choose depends on your budget and the expected response rate. Solus Distribution This is when your leaflet is delivered on its own, without any other leaflets competing for the recipient’s attention. This type of distribution also allows you to carefully target the distribution. Distribution […]

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